Find Jim on Twitter as @aJimHolmes and at his blog: FrazzledDad.com.
You can find the slide deck from this presentation at speakerdeck.com/jimholmes/its-not-about-you-kalamazoox-version
Why is it acceptable to have such horrible communication skills with those outside our cloistered group of technogeeks? Reality check: it’s not acceptable. Our industry has a well-deserved reputation for poor communication with anyone who doesn’t speak our language exactly, or those who are outside our little cliques. We routinely denigrate and ostracize folks who don’t look or act like us, and we regularly insult or condescend to our stakeholders while forgetting they’re the ones signing the checks-and who may have put their entire careers on the line for the projects we’re running.
In this talk Jim lays out some clear rationale and approaches around creating better communication with our clients, teammates, and audiences. It all starts with the fundamental concept that good communication isn’t centered around you the speaker, it has to be focused on who you’re communicating to.
Great communication is about them, it’s not about you.