Transport for Greater Manchester gave us a brief: how do we kill people’s love affair with private transport using data and technology in 20 years?
We developed a new revenue model for public transport that will make transportation free to use: using users’ data and personal public vehicles TfGM will plan the journey as a new buying experience with sponsored stops and in-vehicle purchases.
This project was developed while we were attending Hyper Island's Digital Media Management in Manchester, UK.
Anna Bigornia, Rafael Cescon, Lisa Page, Nikita Rvachev, Riccardo Rotesi, Marvan Shamma, Matilda Sundaker
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