How do you visualise terabytes of data into a simple user interface? Deloitte Digital was tasked with doing exactly this for a large Telco in South Africa and the following is the results of this challenge.
Deloitte Digital have developed the ".comm Telco Data Visualiser" app which takes big data of telcos, utilities and large corporate customer segments (in this case a telco) and visualises these within an interactive bubble chart to allow for 3 dimensions of the data. The app also features an interactive timeline where a user can drag the timeline to view the various customer segments for various daily timeframes.
Unlike historical telco data, the data was grouped by user behavior and analyzes the way people interact with their mobile devices as well as tracking their migration to different uses and spend patterns.