Triton Digital ( Chief Strategy Officer Patrick Reynolds raised many eyebrows in his special session at hivio 2013 (, the radio ideas festival.

In San Diego in the month prior to hivio (May 2013), about two-thirds of the market's online listening was to Pandora, while the rest was spread across an astounding 4,754 different sources, including many broadcasters from across the country.

Patrick detailed many fresh statistics on the growth of online radio and answered numerous questions on metrics and measurement and Triton's plans to help grease the wheels of the online radio marketplace.

In one question from the audience, Patrick also detailed the "must-do's" for broadcasters in the online radio space.

This presentation is a must-watch for any radio broadcaster looking to compete in - or against - online radio.

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