For the re-branding of Patchi, a renowned gourmet chocolate maker, Minus5 Architects and Studio Mr.White proposed a projection mapping show for their flagship store in downtown Beirut. Both outdoor and indoor options were discussed. For the indoor proposal, we designed a show that would make an existing long decorative wall come to life with the projection mapping technique and carry elegantly the desired branding message. This video edit was produced to help the client see the ideas as close to reality as possible before going ahead with the project.

Credits:

Art Direction
HANI ABYAD / DANIEL GEORGES

Music track
'BREATHE ME' by SIA (MILO REMIX)

Thanks to
JIHAD HABIB (AD SPACE) and ELIE TAYYAR (PATCHI)

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