Fierce Expression Collection
Capturing the powerful duality of fierce expression and unapologetic vulnerability inspired this photo shoot by a team of formidable Seattle-area artists. Chemistry Creative hair team joined forces with photographer Init St. Clair to create a visual narrative highlighting the beauty of strong women in both bold and quiet moments. The creative result highlights that sometimes in our moments of stillness, we find our greatest strength.
Chemistry Creative, an artistic cooperative, is a collaboration between salon owners Mandy McCullough (Fix Salon; Seattle, WA), Jody Erickson (The Boulevard Salon; Renton, WA), and Kyla Huckabay (Pure Salon; Federal Way, WA). Their focus is to showcase hair talent in the Pacific Northwest through illustrative photo shoots and video.In an effort to expand to new media formats, photographer Inti St. Clair created a companion video. This video gives viewers a behind-the-scenes look at Chemistry Creative’s process, from conceptualizing the looks to capturing the final shoot. The audience not only gets to see the end result, they get to experience the journey it took to get there.
In addition to being salon owners and stylists, Mandy and Jody are National Educators for Redken 5th Ave, and Kyla is a National Educator for Purelogy Serious Colour Care. They travel across the country to identify and translate current hair trends into inspiration for their work.