The third Mira Awards ceremony took place in Berlin on the 26th of January 2012. The Mira Awards are fronted by SKY DEUTSCHLAND, and consist of 8 prizes awarded to channels and individuals in various categories for their achievements in the cable and satellite TV industries (also known as ‘Pay TV’).
The awards were presented by former tennis champion Charly Steeb and SKY presenter Sarah Valentina Winkhaus. Celebrity guests included Günther Jauch, Katja Flint and Heiner Lauterbach, to name but a few. A further highlight: sports commentator Marcel Reif was honoured with the lifetime achievement award.
Agency services: Creation of an event concept, planning, organisation and realisation of the event and after show party.
Project: Exclusive awards ceremony for the cable and satellite TV industries, with a gala dinner, live acts and an after show party
Client: SKY DEUTSCHLAND