Cooperation workshop between ESMOD Berlin Master Programme Sustainability in Fashion and IFM Paris – Postgraduate Programme in Fashion, Design and Luxury Management and Deutsch-Französisches Jugendwerk.
The Masters Office has been a hive of activity over the last week delivering a remarkable workshop PINNING FUTURE MAPS FOR FASHION. In collaboration with the prestigious Paris fashion school L’Institut Francais de la Mode (IFM) and the Deutsch-Französisches Jugendwerk (DFJW), we invited 7 international guest speakers to work with students from the ESMOD Master Programme and students from the IFM Postgraduate Programme in Fashion, Design and Luxury Management, on the topic of how to move the consumer and fashion establishment towards a more conscious and sustainable behavior.
The workshop began with two days of intensive seminars focusing on different parameters essential for selling messages and changing “The Game”. By inviting different experts, and setting focus on the various research areas including brand positioning, product innovation, public relations, consumer and production, the different themes relevant to the success of a product were revealed and discussed to make recommendations, not only for the students to integrate in their Master Projects and future work, but also to the rest of the world.
READ MORE HERE: esmodberlinmaster.de/pinning-future-maps-for-fashion-workshop/