This August, adidas Originals celebrates fashion with a showcase of its current and future lifestyle collection featuring unique models cast specifically for the project such as Cherise featured in this video.
Visit AREA3 until 22 September 2013 to view the interactive exhibition featuring all the models and adidas Originals Spring Summer '13 looks.
AREA3, 20 Kruger Street, Maboneng Precinct, Johannesburg East
Open Tuesday to Sunday from 10h00 to 16h00
@adidasZA | #AREA3 | #adidasOriginals
Produced by ANDPEOPLE and NOW & PARTNERS
Video by Travys Owen
Second Camera operator by Stan Kaplan
Soundtrack by Markus Wormstorm
Styling by Chrisna De Bruyn-Ellis
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