we will be pioneering an outreach and educational program through nrgeneration foundation called “i owe it to my kids!”, this will be based around demand response, energy efficiency and how people should use natural resources more responsibly. All across america decreasing electricity supply, higher demand from users and a growing population is beginning to pressure electricity providers. unfortunately, outside of the educated few, most people have no idea what the term demand response means let alone what to do about it. We intend on designing an educational program based around demand response, energy efficiency, saving money and conservation of natural resources that will create awareness in both adults and their children. this program will educate kids and their parents on the the reality of their actions and why change is necessary.