When MIT Press launched CISnet (cisnet.mit.edu) on the Tizra platform (tizra.com) last year, they were making a bold decision: They were betting that they could create and directly control their own new ebook brand, without the traditional investment in custom software or expensive content conversion.

The result? A collection of online resources revered computer science professor Hal Abelson called "a treasure."

In this Webinar, you'll get a firsthand report on how they did it and what they've learned from MIT Press Editorial Director Gita Manaktala and Digital Publishing Manager Jake Furbush.

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