This Nike piece is the Opening Program Intro for the Nike Fitness video for the XBox console. This is the first video a competitor sees when starting a training program, and is one of 9 short theatricals that NAVE, Inc. worked on for the game. Live action was shot by After All Films.
AGENCY: AKQA LONDON
PRODUCTION: AFTER ALL FILMS
DIRECTOR (LIVE ACTION): SAM DOCK
POST: NAVE INC
CREATIVE DIRECTOR: EVAN PARSONS