The RSPCA relies almost entirely on public donations - this video explains why we're begging you to lend a hand! Our first time working with the team at Cummins Ross was a smooth process, putting together this animated explainer video for the RSPCA's 'The Big Beg' campaign. We worked once again with talented artist Kate Moon who perfectly executed a relatable, classic style suited to the RSPCA.
Animation Director: Cameron Gough
Artwork: Kate Moon
Animation & Compositing: Cameron Gough
Storyboards: Kate Moon
Agency: Cummins Ross
Producer: Susannah George