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“Negligence is described as doing the same things over and over even though you know it is dangerous, stupid, or wrong. Now that we know, it’s time for a change. Negligence starts tomorrow.” (Braungart & McDonough, 2009, p 117)
The role of a designer can be more than just providing needs and products. Designers are deeply engaged with society and culture revolving around sustainability, and acting as communicators, educators, facilitators, activists and entrepreneurs. I believe that for a better future, designers must be willing to be apart of the change, as “Ninety percent of a product‘s environmental impact is committed at the design stage”. (Chowinard & Stanley, 2012, p 64).
Sica Clipping Up project takes place in Bangladesh and partners with the Consultancy Service International (CSI), whom is one of major players towards sustainability and social compliance based in Dhaka-BD. CSI has developed the Village Produced (villageproduced.com/), which is key to the Sica Clipping Up project. Village Produced work out of Rangpur, a lower socio-economic community, and develops employment opportunities in decentralized areas of Bangladesh. Currently they employ 500 people whom remake textile waste from the local textile industry into hand woven rugs.
Clipping Up is cooperation between the Bangladeshi manufacturer and Sica, aiming to develop useful products with a high design. The bag range hopes to provide a better income, raise working conditions, salaries and employment.
My products stand as a model of creativeness and social responsibility.