The TV Monument is an interactive 3D animation that uses 60 widescreen Panasonic TVs to display a real-time animation of sea life. Consumers are able to interact by using an app on iPads around the display. They can add sea creatures including sharks, whales, turtles and dolphins to the ocean scene with a simple swipe gesture.
Each Panasonic screen renders a part of the whole underwater world in full HD resolution.
The project was part of the IFA 2012 Consumer Electronics Tradeshow in Berlin, Germany.
A Project of TAMSCHICK MEDIA+SPACE GmbH for Panasonic Marketing Europe GmbH
Creative Lead/Director: Marc Tamschick
Concept Development: Jan Köpper
Project Management: Claudia Baumgartner
Production Manager: Steffen Armbruster
Abraham Manzanares colorsound.es
Gareth Griffiths uberact.com
Philipp Rahlenbeck multitouchberlin.com
Studio Fabian studio-fabian.de
Taucher Sound taucher-sound.com