Bord Iascaigh Mhara (BIM) has joined forces with Irish Water Safety (IWS) to launch a coastal safety awareness campaign which will run from 21 October to 3 November 2013. The campaign consists of a two-week local radio ad campaign that will air on nine local radio stations right around the coast. The ads aim to highlight awareness of wearing a Personal Flotation Device (or PFD) which maximises the chances of surviving an accident in the water.

Loading more stuff…

Hmm…it looks like things are taking a while to load. Try again?

Loading videos…