There's a lot of talk about pursuing your passion and not a lot of talk about how to do it. We haven't perfected all of the steps toward "doing what you love," but we've found a path—one that starts with side projects. Take the pressure away from finding the perfect job and think about your career as a series of projects. Learn how to think like an entrepreneur. You might discover that a subtle shift in your framework (and mindset) effects the way you make decisions and surprises you with opportunities you wouldn't expect. We'll talk about the ripple effect of Kern and Burn—our thesis project turned "full-time side-project"—and how it changed our lives, our outlook, and our opportunities.
This talk was given at Weapons of Mass Creation Fest 2013 in Cleveland, OH. For more info check out wmcfest.com
Kern and Burn is an online and print publication by Jessica Karle Heltzel and Tim Hoover that curates discussions, interviews and essays. We invite design entrepreneurs—those who pursue self-initiated projects, think for themselves, and channel personal passions into self-made careers—to share their perspectives. They are designers who dream big and burn the midnight oil to forge their own paths.