Project -- Ident for "Karavan" font / by Alefalefalef --
Concept / Design / Animation -- Yam Ben Adiva --
Sound Design -- Yam Ben Adiva --

Alefalefalef (אאא) have asked me to create another teaser for their brand new font, "Karavan".
"Karavan" is a flexible font inspired by Hebrew typography in the 60's & 70's. After couple of days of brainstorming, going trough and scratching few different ideas, I came up with this one. I decided to revive hebrew posters and products alongside starching "Karavan" typography.

You can see more of the process on Behance:

Hope you׳ll enjoy it.

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