This was part of a story proposal to help give an idea of the feel that we're going for the script. The Spark text is just a placeholder until the real title gets finalized.
The entire animation was made in After Effects. The plug-in, FreeForm Pro, was used to extrude the elements in 3D space so that the light would react to it as if it were reacting to a 3D object.
Music used is Blank by H.U.V.A.