Nike and Foot Locker introduce a new Nike Air Max 90 colourway - styled exclusively for Foot Locker. The new colourway is a re-invention of the iconic original that became a major success story and changed the world of sneakers forever.
Nike and Foot Locker paired four footballers, with four artists in four different cities across Europe. The artists took the athlete’s off-pitch personality, style and enthusiasm and turned it into a unique ‘Nike Air Max 90’ portrait. The artwork inspires consumers to create their own, using an amazing piece of creative technology.
For Italian campaign F.C. Internazionale defender Davide Santon collaborated with Milan artist Mauro Gatti http://www.maurogatti.com/ to share his passion for tattoos, heroes, his city – and of course, Nike Air Max 90.
The exclusive Nike Air Max 90 colourway will be available at 500 Foot Locker stores across Europe from November 30.
Visit the site http://www.footlocker.eu/nike/?language=it#/index/