As the flow of mobile data traffic engulfs wireless networks, carriers large and small suddenly find themselves sitting on a goldmine of CDR, customer, device and network data that, if actioned correctly, holds the keys to greater customer intimacy, and in a broader sense, the successful future and evolution of telecom providers.
A new, four-dimensional approach to Operational Intelligence from Big Data can help analyze the relationships between your customer, network, device and location data in order to make faster, better decisions in real-time. Telecoms & Media specialists Ronnie Beggs and Chris Clabaugh explain the new revenue-generating opportunities that lie within Big Data and the technology challenges to operational efficiency.
Join them as they explore how to leverage streaming Big Data technology to integrate and analyze streams of CDR, device, network and service data in real-time, ways to enrich the customer experience, deepen subscriber relationships, and drive automated actions to optimize service and network performance in real-time, optimized Customer Care workflows for efficient troubleshooting and reduced costs, and real-time fraud detection and prevention from CDR analytics for cost reduction and improved customer satisfaction.
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