Part of a school project to rebrand Abercrombie & Fitch. The idea was to create narrative branded content centered around a fictional liberal arts college called Abercrombie College.

This video is an example of what extracurricular activities would be like...

Credits:
Written by: Chase Kimball, Hunter Pinnell
Mr. Fitch: Chase Kimball
Directed and Shot by: Rick Plautz
Creative Director: Claire Gipson
Technologist: Roux
Sound: Rod Kashani

Loading more stuff…

Hmm…it looks like things are taking a while to load. Try again?

Loading videos…