Durex - The Real Sex Guide (Season Two)

Like the 2nd season of your favorite show, we're back new series of educational animations for Durex!

Following the success of the first The Real Sex Guide videos, the new series continues to spread knowledge on good sex-life practices through modern, lively animation. And just as Durex has gone through brand refreshment recently, we also put on some new clothes. Modern funky style!

How to talk about sex? It's still a tough nut to crack. The immense challenge in this project was depicting sensitive and intimate tips on first-time sex, anal sex, and all that jazz. It was about being explicit but not inconveniently direct and using creative visual metaphors but avoiding WTF reactions. Did we make it? See for yourself.

Credits for the new Durex animation series go to Energy Agency, Analog/Digital, and BluBlu Studios. We oversaw direction, design, and animation. Of course, none of that would have been possible without inspiring artists and brave influencers talking us through the meanders of sexual life in an accessible and engaging way.

Enjoy!

CREDITS:

Directed by BluBlu

Agency: Energy Agency

Animation Company: BluBlu Studios

Creative Director: Monika Kurek

Executive Producer: Magda Mróz

Design: Maciej Kachel, Sybilla Kuczniak

Production Company: Analog/Digital

Story Artist: Monika Kurek

Illustration: Maciej Kachel, Sybilla Kuczniak, Julia Romańska

Animation: Karolina Specht, Patryk Kargula, Tomasz Wyrąbkiewicz, Karol Szczepankiewicz, Jakub Baniak, Piotr Krzyżykowski, Jagoda Kaleta

Sound design: Jarek Lublin