For the 2014 Winter Olympics, the dish soap known as Fairy wanted to make a spot that would really capture it's incredible cleaning potency. According to Fairy, one bottle of their famous detergent can wash 10,000 dishes. Tying winter sports with cleaning supplies, the concept was to show a practice ski slope covered in all the porcelain plates that just one bottle washed. Milk & Honey Films turned that idea into a reality and here is how we did it.
And check out the original spot here: vimeo.com/84941754
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