Today's marketers recognize that traditional marketing, advertising and public relations techniques are becoming less and less effective.
Enter content marketing. It's a term all marketers have heard and likely thrown around, but a concept that not all have mastered or even begun to explore.
Join us for an exclusive Q&A with Sean Callahan, Editor-Marketing Director at Bizo, in a free 30-minute webinar exploring the current landscape of content marketing and how to successfully navigate it.
Here is a preview of what you'll learn:
-Differentiate between native advertising, branded journalism, and content marketing
-How to create quality content and publish it on a regular, consistent basis
-Promotional and distribution strategies for sharing content with high value readers