This video contains the introduction to a workshop conducted by James Morrison at the 2d International Conference on Entrepreneurship at Tehran, Iran, February 22-23, 2014. (See horizon.unc.edu/conferences/index.html for the conference description and to access the link to a description of this workshop). Part II (at vimeo.com/88009664) contains the report backs for the small group workshop exercises in the workshop. Note: This video is published courtesy of the Faculty of Entrepreneurship, The University of Tehran. Many thanks to Mohsen Ahmadi, Director of Media, Faculty of Entrepreneurship, the University of Tehran and to videographers Taher Ajourlou and Mehran Ajourlou for their fine work.