OFFSET & Absolut Vodka are collaborating to celebrate Dublin city’s innate creativity by inviting creatives who have helped shape the creative lanscape to ‘Transform Your City’ for OFFSET2014.

Dublin city itself, will be transformed into a canvas for artists, photographers, illustrators and designers as they create installations that will inspire people on the streets in what is anticipated to be become one of the most ambitious public creative projects Dublin has ever seen.


Scott is creative director of design agency Aad which started life above a photographers studio at 10 South William Street. From this address they also ran the clothing company Angry, and Scott was involved in club nights Monkey Tennis and Highland Youth Club, and fanzine CoOp.

Aad works with clients of all sizes and from a wide range of different areas including Dublin Fringe Festival, Dublin Dance Festival, Culture Ireland, DCU, KBC Bank and NALA, OPSH and Full Health. They use design to solve problems, shape thinking and create thoughtful, lasting interactions between organisations and their audience. Aad are founding members of 100archive.

Scott has always been interested in platforms. Ideas that create some space that others can inhabit for a while. Where people can be their own kind of creative but where the sum is greater than the parts. Places that provide a stage for different ways of seeing the world, that make people think differently or see things in a different light..

Transform Your City is a collaboration between OFFSET and Absolut.
For more info on this project: &

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