This video, created for South Loop Brewing Company, was part of a successful campaign that raised over $23K. They were funded successfully surpassing thier $15,000 goal.
From Indiegogo campaign page:
"At present, South Loop Brewing Company consists of three guys, a home brewing operation and the dream of bringing our memorable beers and the community of small-batch craft brewing to Chicago's South Loop neighborhood. Through this campaign and your generous help, we aim to afford the equipment and ingredients necessary to turn that dream into a reality and get brewing."