TYPE MATTERS! is a project
that I have created at School of Visual Arts.
A project is about create a book trailer for any type of design book.
Since TYPE MATTERS! was one of the memorable design books that I have read,
I came up with an idea of using TYPE MATTERS! book for a trailer.
TYPE MATTERS! is a typography book which
gives simple tips for everyday typography.
WINNER of Type Directors Club (TDC), Communication Design Award 2015
SHOW on Type Directors Club Exhibition, Cooper Union, New York, NY, July 2015
SHOW on Type Directors Club Traveling Exhibition, Samwon Paper Gallery, Seoul, Korea, June 2015
SHOW on Type Directors Club Traveling Exhibition, Muvim Exhibition, Valencia, Spain, May 2015
SHOW on SVA Motion Graphics Show, SVA Theatre, New York, NY, May 2014
SHOW on Art Directors Club (ADC), Art Directors Club, New York, NY, March 2014
Creative Direction: Will Kim
Designer / Animator: Will Kim