Car2go Birmingham launched a year ago but has struggled to get off the ground. The biggest problem was that people just didn't know how the service worked. So we created this little animated video to better explain the service and bring the personality of the cars to life.
Creative Director: Hesling Reidinga
Art Direction & Motion: Valentino Marazziti
Illustration: Joelle Wall
Sound Design: Sound Circus Amsterdam
Voice Over: InterVoice Over Amsterdam