When meeting with Dr. Guida, we knew that we wanted to highlight his artistic approach to cosmetic surgery as well as his extreme technical skill. Through the course of our interview, we discovered that he is an accomplished classical pianist. We proposed a performance by Dr. Guida as a way to illustrate a compelling story about the evolution from technical mastery to true artistry. Dr. Guida skeptically agreed to the proposal and choose Gnossienne No.1 by Erik Satie (a piece that is considered quite difficult) to perform for our shoot. We had never heard Dr. Guida play piano before and he kept insisting that he “wasn’t very good”. We were nervous, but we showed up at the doctor’s home prepared to film him playing piano. Watch the video to see how it turned out.
Dr. Robert Guida is a double board-certified facial plastic surgeon who has been practicing cosmetic surgery in New York City since 1990. Dr. Guida specializes in Rhinoplasty, Revision Rhinoplasty, Nasal Reconstruction, Blepharoplasty, Facial Reconstruction and other facial plastic surgery procedures. Dr. Guida is considered an expert in his field for his command of innovative plastic surgery techniques and the natural looking results he achieves for patients. He has expressed a firm belief that any cosmetic surgery procedure should reflect the patient’s individuality. By achieving excellence as a physician and a craftsman, Dr. Guida’s patients have the benefit of not just his technical expertise, but also his artistic sense.