SYNC - Use digital Without Digital Using You (commercial)

Official global campaign for SYNC, raising awareness about digital wellbeing to help Gen Z take back control of their digital lives.

AGENCY: DENTSU CREATIVE

Executive Creative Director: Emmanuel Bougneres

Art Director: Sebastien Cuypers

CR: Charles Theori

TV Producers: Anthony Raton & Morgane Richer

Production Project Manager: Lou-Annah Bianchi

Account Manager: Yannick Van Den Boogerd

Business Director: Ralph Balk

CLIENT: SYNC - ITHRA

Head of SYNC: Wadha Alnafjan

Senior Marketing Specialist: Layla Ashour

Marketing & Communication Rep: Raghad Dughaither

Head of Digital Marketing at Ithra: Ghannam Alghannam

PRODUCTION: MYND

Executive Producer: China Presles

Director: Jeremi Durand

Line Producer: Billie Aleman

DoP: David Wright

1st AD: Jerome Franc

Post-Production Supervisors: Yanis Belmokhtar & Olivier Glandais

LOCAL SERVICE PRODUCTION: MAGiC

Executive Producer: Aurimas Pukevičius

Head of Production: Ramojus Petrauskas

Line Producer: Vytautas Jakutis

Production Manager: Modesta Bašytė

Production Coordinator: Caoilfhinn Jennings

PA: Beatričė Pečiulytė

Chaperone: Vakarė Zuozaitė

Production Designer: Triin Valvas

2nd AD: Ernestas Cibulskis

Gaffer: Tim Antonov

Key Grip: Lech Gunovic

1st AC: Jurgis Eidikis

1st AC B Cam: Anton Zaporozhets

Location Manager: Martynas Suraučius

Stylist: Juozas Valenta

MUA: Karolina Panavaitė

Casting Actors Agency: Robot specialist

Casting Director: Viktar Khamianok

CASTING:

Evelina Kondrašovaitė

Jon Kim

Grace Kay Arai

Kristupas Harris

Leo Onyema Sochi Muoghara

Aliona Charitonova

Regina Greviškienė

EDITOR: Maxime Caro

GRADE: Arthur Paux

POST-PRODUCTION: PAUME

On set VFX supervisor: Julien Willemenot

Post-producers: Victor Lenglet, Madeleine Kondé, Yanis Belmokhtar

Lead VFX Artist: Melchior Leroux

VFX Artist: Kilian Pini, Lucas Latil

Assistant VFX: Eugene Signoret

3D Artist: Matthieu Martin

Graphist: Lionel Morillon

Post-production Assistant: Manon Bertaud

SOUND/MUSIC:

Music by MYND

Music Supervisor: Sims

Soundtrack Producer: Gancho

Sound design & Sound FX: Jean Baptiste Saint Paul.