Access the free slides here: http://content.digitalsherpa.com/what-my-son-taught-me-about-social-media-marketing-webinar
Why are small businesses leaning so heavily into connection and relationship marketing?
This is not a how-to webinar, but instead an examination of the generational human forces that provide instinctive advantages for business social networking.
This webinar will explore the power of weak ties and tribes and how different generations approach networking for professional results.
Personal examples and references to Dr. Meg Jay's book, "The Defining Decade" will provide substantive background on why social networking makes sense to businesses run by baby boomers today.