With billions of people constantly browsing, interacting and shopping online, phenomenal amounts of data are generated!
Now imagine that, we could collect it all in one place, anonymously; building up precise consumer profiles
that help advertisers to target better!
Ads are more interesting, more efficient, everyone wins!
This is BIG.
Directed by © Mute 2014
Art directors: Marie Brun, Julien Andrieux
Storyboard: Fursy Teyssier
Designer: Mathilde Raoult,
Animators: Maximin Spotti, Julien Andrieux, Valentin Nouvel
Sound design: Giant Steps