A fun imaginative story about the only pencil you should ever care about. One from the General Pencil Company. The pencil is presented as a wellspring for ideas and creativity. General Pencil is enjoying it's 125th year of sustainable, American made manufacturing. You can learn more about the great company that inspired this short at generalpencil.com. Basically they're awesome.
Now go draw something!
Making of Video: vimeo.com/94541780