Pick A Pocket's Media Team was in Addis Ababa recently to gather some new material. Here's the 2nd installment of a 3 part video series that we'll be releasing in the coming weeks along with a new brochure and investment packet - all part of an exciting new face and new direction for The Koshe Project.
The coffee ceremony is an indispensable tradition in daily Ethiopian life, and a cornerstone of hospitality and friendship. Incense is lit and coffee beans are carefully washed, roasted and ground by hand, then brewed in a clay Ethiopian coffee pot over hot coals. Once ready, the dark, flavorful buna is enjoyed in small cups and the ceremony repeats twice, providing plenty of time for those gathered to converse and share stories. We were so honored to be able to share it with our friends!
You can watch the first video of the 3 part series at vimeo.com/93507305, and now that you've had just a small taste of Ethiopian culture, stay tuned for our third and final video, which will bring you some further info on "Bloom Addis," an exciting new direction for the "The Koshe Project."