Etsy is an online marketplace whose community spans the globe with buyers and sellers coming from more than 150 countries. In this talk, Lara Swanson will walk through the growing importance of building for mobile web as users may be on any device, platform or connection. She'll share Etsy's approach to developing for mobile web and will provide tips on contextualizing and developing for your growing mobile userbase.
This video was recorded at Industry 2014: http://2014.industryconf.com
On Twitter: http://twitter.com/industryconf