Midland Gate together with Rockingham Shopping Centre created a short video series promoting their Spring Fashion promotion they were holding in store. They did this as a series of "how to" instructional make up videos with Professional Make Up Artist Simone Cohen from SC Artistry. By utilising video they were able to increase their social media presence with the appropriate target market and showcase the make up that is available to purchase in store, in an informative and engaging way that keeps the viewers watching until the end.
Video helps the shopping centres to build their brand and improves their online presence. To find out more on how to utilise video for your business, check out our website inshotproductions.com/