Off the Press: Electronic Publishing in the Arts
Session #1: Today's Book Publishing
22 MAY 2014, Museum Boijmans van Beuningen
Art and design books are joining the fashionable fever of ‘going electronic’. Here, in contrast to novels, images are more important than text. In the arts the text explicates the image, whilst in many other genres the image illustrates the text. This fundamental difference makes an electronic arts book a much more demanding, challenging and problematic project. Firstly, we encounter the same issues as with purely textual works; secondly, we have also to address the issues of image quality, colour control, the spatial relationship between text and image – and even more than with text – the relationship between ‘items’ (parts of text, images of cutouts) and large repositories, such as those of museums. Lastly, art printing can choose between many different qualities and types of paper to print on, but the screen is a glowing, often flickering substrate; so it must also be decided which substrate works best for which reader or consumer.