Client: Drytac Europe Limited
Brief: The aim of the promo was to show clients and prospective clients exactly what Drytac has to offer, to showcase the range and versatility of its products, but also how much expertise and experience its employees have to offer.
How We Did It: We decided to have Richard Kelley, Drytac's Chairman and CEO speaking straight to camera as he was so engaging and would naturally grab the viewer. As the founder of DRYTAC he gave this piece a very personal touch, but also a highly professional feel by giving a brief summary of the companies history, what it is doing at present and also its future developments. We had done many product videos with Drytac and were able to use the footage from this in the video. We did a half day shoot with Richard at Drytac with a full lighting set up in one of their demonstration rooms.
Delivery Method: This video was uploaded onto YouTube and embedded onto their website video collection. drytac.co.uk/videos