Self-managed Internet advertising campaign is one of the many things that entrepreneurs and businesses can undertake on their own today. Carlo Ople gave an overview on what works, what doesn't, and the campaign creation, the art of it, that should be learned and mastered.
This topic was presented by Carlo Ople during the DigitalFilipino E-Commerce Summit last November 13, 2009 at Hotel Intercontinental, Makati City.
Carlo Ople and Aileen Apolo also answered questions from Janette Toral and participants.
Handouts can be downloaded at e-commercephilippines.com
Video taken by events and corporate videographer Buddy Gancenia (buddygancenia.com).