The concealed cistern is celebrating its 50th birthday. With 60 million units sold, it is the plumbers, specialist planners and wholesalers who have made this innovation – which Geberit launched 1964 – into a true success story. What may appear at first glance to be the inspired brainwave of someone simply tinkering with a design turned out to be a clear-sighted, strategic step on the way from the sanitary unit to the bathroom as we know it today.

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