In January 2013, San Francisco ad agency Hoffman/Lewis tapped Beyond Pix Studios to shoot four spots in four days for NorCal Toyota's Squaw Valley campaign.
Beyond Pix recommended using remote-controlled helicams to achieve stunning mountaintop aerials and dynamic running shots on tight alpine roads. Both single and multi-rotor platforms were used flying a SONY FS700 HD camcorder.
We sat down with the producers and directors to get their thoughts on partnering with Beyond Pix Studios.
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