Aaron has been in broadcasting for 21 years getting his start at the age of 15. His first experience in television was at a locally owned and operated station in El Paso, TX as a weekend Master Control Operator. Aaron was exposed to the industry at a much younger age however. Starting at the age of 6 Aaron would hang out with his Dad who was a DJ at a local radio station. Aaron has fond memories of going to work with his Dad and playing in the production booth pretending to be a DJ himself. From his start at age 15, Aaron worked his way up the ranks to Creative Services Director at the local CBS affiliate in El Paso, TX. in 2009 Aaron was laid off during a shared services agreement between the owners of the local NBC and CBS stations, this sudden change gave Aaron the opportunity to start on his life long dream of running a Production Company. In late February of 2010 Aaron started Creative Lemonade, Inc., which has allowed him the freedom to work on all kinds of projects, ranging from Commercials to Documentary, with Training videos and websites in between. It has truly been an adventure.