Nikon / Small is Huge
McCann Erickson
Anonymous Content / Mark Romanek

The Mission teamed up with director Mark Romanek and McCann/NY. The Mission provided photo real CG cameras, previz, multiple frozen moment effects and graphic type design through out the spot. Due to the various components that were needed, extensive previz was required to ensure layout of the stage was accurate to capture Ashton in each of the 3 vignettes. In addition to that, careful 3d recreation of the frozen moment array was done to ensure the layout of the array worked in accordance with the stage set up at the shoot. This clip shows the progression from previz, edited raw footage from the shoot (includes frozen moment and phantom footage) then onto the finished spot.

j vimeo.com/48110618

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