Just a week before Andy Murray won his first Wimbledon title in an epic match against Novak Djokovic, we got the chance to work with him and Adidas on a series of vine animations and a call to action spot featuring the man himself, that gave fans the chance of playing along with Andy as he worked his way through the competition. This is an edit of some of our favourite bits from the campaign.


Directed by Golden Wolf. Produced by Partizan

Golden Wolf:
Creative director: ingi Erlingsson
Art director: Ewen Stenhouse
Producer: Ant Baena
Design: Ewen Stenhouse, Stefan Falconer, Ben Beach, Jack Mitchell, Robert Wallace, Carlos Carrasco, Yohan Auroux
Animation: Tim Whiting, Stefan Falconer, Robert Wallace, Matt Timms
Compositing: Max Englehart, Alex Fernandez, Robert Wallace

Producer; Henry Scholfield
Line Producer; Ella More O'Ferrall
Production Manager; Alex Halley
Production Assistant; Leo Green
Production Assistant; Richard Wilson

Catherine Sinton
Steve Marks
Joe Carby

Creative Director; Adam Fish
Creative Director; David Feldman
Senior Account Director; Eddie Mills
Agency Producer; Melissa Beeson

Shot at Halliford Studios
1st Assistant Director; James Dyer
Director of Photography; Ed Lindsley
Sound Recordist; Breandan Crehan
Make Up Artist; Carol Hart

Music: RUN DMT - Drop Top II (Crizzly Remix)

Additional Sound Design by BXFTYS

j vimeo.com/71976695

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