This an in-the-field process video filmed live in China via the iPhone and iMovie App. It was intended to keep the Kickstarter project backers in the loop on what was happening real time with the product they backed. This type of inclusive and immersive involvement seemed to really fuel the support and helped us reach almost $1m in 30 days in pre-orders.

Voiceover was done in one take over the combined clips so its really raw.

You can order the final products here:


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