“Merry Critters with Hot Wax on their Nipples” is a Christmas sting package designed, directed and produced for E4. In this case there was no brief at all. Yet E4’s huge heritage of weird stings led us up to suggest even weirder and wackier stuff. S&M (sadomasochism that is) was the main concept. At first, we came up with 30 Critters and we gradually cleared off the least weird ones. We went on with the wackiest and spiced them up with big doses of pain and pleasure.
Client, Broadcaster: E4 / CHANNEL 4
IF DESIGN COMMUNICATION AWARD 2010
GOLD at EDAWARDS 2009
Merit at EBGE 2009 / Greek Design and Illustration Awards
iF Communication Design Award yearbook 2010
Stash issue #54