Yves Peters has given this talk at the beyond tellerrand conference. November 20th–22nd, 2011 in Düsseldorf.
Soon after its appearance on the font market more than 20 years ago, the Adobe Original Trajan was embraced by Hollywood. Now it seems to grace more movie posters than any other typeface. Its stately and classic character shapes made it the go-to choice for Oscar material. Yet in recent years the popular font has apparently fallen from grace, and a pretender to the throne is vying to take its place.
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