One of seven documentary-style commercials for the Los Angeles Shoe Company (LASCO), the Redondo film features Brian Stone of Stone’s Metal Fabrication. The film follows Brian through the process of classic automobile restoration, which he describes as an opportunity to preserve essential pieces of American design and cultural history. It is this act of preservation that corresponds with LASCO’s approach to manufacturing, as both seek to revive the country’s industrial tradition for the contemporary market.
Produced by Camera Experiment for LASCO. Directed and Photographed by James Mann using Zeiss Lenses. Music by Teddy.
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